'Cows Unite' Movement Promotes Organic Dairying

Cows Unite is an initiative developed by Organic Valley Family of Farms, centered on a "Bovine Bill of Rights" that demands pasturing for cows and the end of the use of synthetic hormones and pesticides, antibiotics and genetically modified feed for cattle. The creative campaign is a way to raise awareness and build grassroots public support for organic dairying. Cows Unite has won support from sustainable agriculture leaders such as Sustainable Table, Beyond Pesticides, Bioneers, Farm Aid, and Ecotrust.